HOKKAIDO BALLPARK F VILLAGE

2022.03.10
ES CON FIELD HOKKAIDO
Opening the world's first ever centerfield screen located craft beer brewing restaurant with Yoho Brewing Company

Fighters Sports & Entertainment Co., Ltd and Yoho Brewing Company (Karuizawa, Nagano; President: Naoyuki Ide, Yoho) will open "the world's first ever craft beer brewing restaurant overlooking the field" located at the centerfield screen wall of the new ballpark, ES CON FIELD HOKKAIDO (Location: Kitahiroshima, Hokkaido, which is scheduled to open in March 2023).

1. Craft beer brewing restaurant

To provide yet another new style of spectator experience at ES CON FIELD, we will work with Yoho to create an unprecedented experience in an unprecedented location.
A two-story restaurant in the centerfield screen will brew and serve original craft beer on the first floor. On the second floor, where a rooftop space with a view of the entire field will be placed, people can enjoy the limited original craft beer brewed in the ballpark.
The restaurant will be open throughout the year, including days with no games, and we plan to hold a series of brewery tours and beer events on a regular basis. We aim to create a place people can gather and contribute to form a diverse community, which is the goal of ES CON FIELD.

The restaurant where the beer can be tasted will be named "SORA TO SHIBA by YONA YONA ALE" with the hope that many people from all across the world will come and visit the place.

Concept of the naming

Inspired by the open sky and bright green natural grasslands of Hokkaido. The "moderate exuberance and azumashisa" of this craft beer can only be found in the world here. We aim to create a space people can enjoy the afterglow of the excitement that lingers not only on game days but beyond, and to create a space where people can grasp life's beautiful moments while enjoying the open sky from the rooftop.

Features

Name: SORA TO SHIBA by YONA YONA ALE

Structure: 2 stories
1st floor: original craft beer brewery and restaurant
2nd floor: rooftop space with a view of the entire field

Total floor space: about 895㎡

Grand opening: March 2023

Operating day: throughout the year

*Original craft beer served in the restaurant, can be purchased through audience sales staff (vendors) and some of the food and beverage tenants in the ballpark.

brewery and restaurant 1st floor exterior

brewery and restaurant 1st floor interior

brewery and restaurant 2st floor rooftop 1

brewery and restaurant 2st floor rooftop 2

2. About Partners

YOHO BREWING Company is one of the most renowned craft beer breweries in Japan.